What's up with Ding Dongs?

So, I used to own a Bar at one point. Maybe 15 years ago. I had a rental property behind it, and my tenants name was Winky. That was his first name. He was a member of a Harley Davidson Motorcycle club, and so was his Dad. Rightfully so, it is pretty hilarious to name your kid Winky. My friend Mike would call Winky "Bing Bong". He said with a name like Winky, you are limited to silly knick names, so the only name that is more unbelievable that Winky is pretty much "Bing Bong". It was awesome when people would say, "what's that guy's name?" and someone would say, "oh, that's Bing Bong." Then of course people wouldn't believe it and you'd have to explain that Bing Bong's real name is Winky.

Now imagine what must have happened at the Hostess Bakery Laboratory when they devised the secret formula for a Ding Dong! If Ding Dong is what they came up with as the final name, what on earth could have been on the short list? Obviously, naming two pieces of cake filed with white cream in a thin sac was a pretty hard task. Perhaps they could have been called Winky Cakes, and that would have been equally hilarious. On the other hand, a name like Sphinct O's would have worked, but it sounds too much like a cross breading of Sphincter and Cheerios. Really, a Ding Dong probably has the nutritional value of a Squirrel Sphincter, but that's what is so awesome about the Ding Dong.